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Thousands of people flock to downtown Columbia every summer to celebrate Latin culture through its food, art, dance, and music in a fun, family-oriented environment.

Established in 2003 and endorsed by the City of Columbia and Richland County, the purpose of the Main Street Latin Festival is to showcase the culture and vitality of Columbia’s diverse Latin community.

The streets of beautiful downtown Columbia are filled with the sounds of salsa, meringue, reggaetón and grupero music. Folkloric dancers share dances that have been long been a part of their culture. Vendors sell Latin gifts and souvenirs, as well as traditional cuisine that crowds form long lines to savor.

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